Swedish House Mafia have announced a collaboration with Swedish furniture and homeware giant, IKEA.
The electronic supergroup, who recently performed their comeback singles ‘It Gets Better’ and ‘Lifetime’ at the VMAs, have revealed that the forthcoming collaboration with IKEA will explore “music and creativity at home”.
“At IKEA we are keen to find a solution to the problems many music fans are facing,” a press release reads. “That’s why we are teaming up with Swedish House Mafia, one of the most successful artists in the electronic music industry with a strong background in music production. Together we want to explore how we can enable the many music creators and lovers to be more creative at home.”
The collection will launch in September 2022, and will consist of home furnishings designed to make it easier to “get into a creative flow” for producing, playing and listening to music in the home.
“We strongly felt a need to collaborate with someone who shared our vision of making it possible for everyone to create music at home,” the trio said of their work with IKEA. “As artists and producers, we also understand the importance of a home studio set-up and the needs and challenges of many up-and-coming artists and creatives have at home.”
Further details and prices are yet to be revealed, but James Futcher, Product Design Leader at IKEA of Sweden, said the collection will “enable people to create the perfect home studio for an afforable price”.
Elsewhere, earlier this week, IKEA hosted a 24-hour virtual festival featuring the likes of Loraine James, ZULI, TOKiMONSTA, and Kaytranada. More than 100 homes were used as venues during the event, which was available to watch online and in-store. Check out the highlights here.
Watch David Guetta create a ‘Titanium’ edit from scratch via DJ Mag’s YouTube channel.
In our latest original feature content, Grammy award-winning DJ and producer David Guetta creates a future rave edit of his global hit ‘Titanium’, which features vocalist Sia.
Using Ableton Live’s stock plugins, Serum and more, Guetta breaks down his production process to transform the EDM anthem into a festival-focused cut. It follows a recent How I DJ tutorial with Pioneer DJ and DJ Mag, where David Guetta came to DJ Mag’s London HQ to share a host of DJ tips and techniques including a demo of his hybrid setup, key sync, creative use of FX, and much more.
Released as a single back in 2011, ahead of of David Guetta’s fifth studio album ‘Nothing But The Beat’, ‘Titanium’ went on to become a 5x platinum, 3x platinum, and 2x platinum record in Australia, the U.S., and the UK respectively.
Last year, Guetta topped DJ Mag’s Top 100 DJs poll, overtaking 2019’s winners, Dimitri Vegas & Like Mike. This year’s Top 100 DJs poll closes next week, and you can vote for your favourites here.
You can watch the video via YouTube below.
Biz Markie’s legacy is to be celebrated in his hometown of Patchogue, Long Island, with a street set to be named after him.
The hip hop pioneer’s widow Tara Davis revealed the news this week via a post on Instagram, writing: “In honor of the contributions Biz has achieved as an actor, beatboxer, DJ and philanthropist, his hometown of Patchogue, Long Island will honor him with the renaming of South Street to Biz Markie Way!”
She continued: “Thank you. [Tracey Todd] for spearheading this project, Patchogue Villiage Mayor, Paul Pontieri and The Greater Patchogue Foundation.”
The renaming ceremony will be held at a staging area behind the 6th District Court on Saturday, 25th September. See more information below.
Biz Markie passed away in July of this year following complications with type 2 diabetes. “Biz created a legacy of artistry that will forever be celebrated by his industry peers and his beloved fans whose lives he was able to touch through music, spanning over 35 years,” his rep Jenni Izumi said in a statement at the time.
Busta Rhymes, Ice-T and more paid tribute to the late rapper at a memorial service last month.